consulting

  • “You know you’re in good hands as soon as the Redpoint team arrives. They’re upbeat and resourceful, they’ve solved problems around the world, and they lead you to better business practices that help you grow quickly.”

    — Jim Gertridge, Board VP/Miramichi River Tourism Association & GM/Rodd Miramichi River Hotel

  • “Redpoint consistently looks at the long game and thinks strategically, which helps enhance our brand on all levels. They especially helped us at a time when our when our business was in transition, and their thoughtful, rational, and intelligent assessment of priorities helped us navigate that period successfully...and brought us joy along the way.”

    — Sarah Eustis, CEO, Main Street Hospitality Group

  • “We were ‘talking the talk’ on guest service but Redpoint helped us ‘walk the walk.’ By articulating our ideals into easily-embraced Hospitality Standards, and rolling them out with a fun training process, they sparked a culture transformation that took root immediately and still thrives today.”

    — Judy Geiger, Director of HR, Killington Resort & Pico Mountain

Our extensive knowledge of the global tourism and hospitality landscape makes us invaluable to clients in crafting smart strategy. We’ve served every possible segment of the tourism industry, and the fruits of our labor have touched every continent. We’ve seen tiny businesses make BIG profit with smart choices, and big businesses waste money on well-intended initiatives that don’t tie to their business goals. We’ve learned a lot, and we bring that entire encyclopedia of knowledge to every consulting assignment.

Here’s the thing: if you’re seeking a fancy consulting firm who drops a buzzword-filled, overwhelming report on your desk that looks fabulous on paper, but feels like a pipe dream…we’re not your match. We are fiercely practical counselors, laced with an entrepreneurial spirit that resists wasting the key resources (yours or ours) of time, money, and talent. If you like creative bottom-line thinking, then you’ll enjoy our sensible approach to problem solving.

Our consulting mission is to help clients gather, evaluate, assimilate, and harness information into digestible data, and then use it to make sound decisions and craft realistic strategies. Here’s an overview of consulting services we offer, and you can also read a selection of consulting case studies here.

New Brand Development
Brand Repositioning
Tourism Destination Brand Development & Repositioning
Digital Marketing Audit (a health check-up for your cyber presence)
Product/Experience Development
Long-term Strategic Planning
Marketing Department Makeover
Guest Services Audit & Program Development
Focus Groups – Trade & Consumer
CEO Coaching & Speechwriting
Association Reorganization/Recalibration